Animation Proposal Template

Motion graphics and animation proposal template for explainer videos, product demos, and animated content.

Sample Brief

We need a 90-second animated explainer video for our AI product. Style: clean 2D motion graphics, not cartoon-ish. It should explain the problem, show the product, and end with a CTA.

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What This Proposal Covers

1

Explanation Challenge

Complex product or service that's hard to explain through text alone.

2

Animated Story

A polished animation that simplifies your message and captivates viewers.

3

Animation Pipeline

Script, storyboard, style frames, animation, voiceover, and final delivery.

4

Animation Portfolio

Past explainer videos with view counts and client feedback.

5

Pricing

Per-minute pricing based on animation complexity, style, and voiceover needs.

6

Script Review

Start with a script and style direction before any animation work begins.

Key Features

  • Script and storyboard development
  • 2D/3D animation styles
  • Character design and illustration
  • Professional voiceover
  • Sound design and music

Frequently Asked Questions

How long should an explainer video be?
60-90 seconds is the sweet spot. Attention drops after 2 minutes. Plan for 150 words per minute of script.
What animation style works best?
Clean 2D motion graphics are versatile and professional. 3D is better for product visualization. Match the style to your brand.

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